Corn Lamps, social and content revamp

The brief

Corn Lamps had a likeable product and a scattered digital presence. The content looked different every week, so nothing added up to a brand a customer could recognise.

What I did

I redesigned the social content and the wider digital presence around one consistent, strategic look, so every post pulled in the same direction instead of starting from scratch each time.

The outcome

A sharper, more coherent brand, with engagement and public perception both lifting on the back of a look people could finally recognise.